Ordinary Fits

Ordinary Fits
Hailing from the seaside city of Kojima, in the heart of Japan's denim capital of Okayama, ORDINARY FITS is best known for their selvedge denim. Designer Makoto Kodama moved from Tokyo to Kojima to learn local techniques and manage denim production for several well-known stores in Japan. In 2008, he launched ORDINARY FITS – true to its name, the label offers simple and completely wearable jeans for both men and women, playing with fits and washes.
Hailing from the seaside city of Kojima, in the heart of Japan's denim capital of Okayama, ORDINARY FITS is best known for their selvedge denim. Designer Makoto Kodama moved from Tokyo to Kojima to learn local techniques and manage denim production for several well-known stores in Japan. In 2008, he launched ORDINARY FITS – true to its name, the label offers simple and completely wearable jeans for both men and women, playing with fits and washes.