Niche
Wild, funky, but wearable – Niche is a vibrant label founded in 2007 and spearheaded by Takumi Oomura, a design veteran of Nepenthes (the umbrella company for Needles and Engineered Garments). Having lived in Argentina, Oomura-san pulls from inspirations that are wholly original, ranging from Gaucho (South American cowboys) culture to vintage 1960s militaria. Niche is unique not only in style but also in manufacturing – in any given season, Oomura-san can produce pieces in Japan, employ craftsmen in South America, and source deadstock fabric from the US. We love that Niche offers a window into a fun and eclectic world of Gonzo-esque prints, checks, and patchwork.
Wild, funky, but wearable – Niche is a vibrant label founded in 2007 and spearheaded by Takumi Oomura, a design veteran of Nepenthes (the umbrella company for Needles and Engineered Garments). Having lived in Argentina, Oomura-san pulls from inspirations that are wholly original, ranging from Gaucho (South American cowboys) culture to vintage 1960s militaria. Niche is unique not only in style but also in manufacturing – in any given season, Oomura-san can produce pieces in Japan, employ craftsmen in South America, and source deadstock fabric from the US. We love that Niche offers a window into a fun and eclectic world of Gonzo-esque prints, checks, and patchwork.
Wild, funky, but wearable – Niche is a vibrant label founded in 2007 and spearheaded by Takumi Oomura, a design veteran of Nepenthes (the umbrella company for Needles and Engineered Garments). Having lived in Argentina, Oomura-san pulls from inspirations that are wholly original, ranging from Gaucho (South American cowboys) culture to vintage 1960s militaria. Niche is unique not only in style but also in manufacturing – in any given season, Oomura-san can produce pieces in Japan, employ craftsmen in South America, and source deadstock fabric from the US. We love that Niche offers a window into a fun and eclectic world of Gonzo-esque prints, checks, and patchwork.

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